Trader John Lorenzo Hubbell
was the first to popularize this rug by promoting them by catalog to
households in the eastern states. They are named for the little town of
Ganado, where in 1878 Hubbell founded a trading post. The Ganado rug always
has a red background and typically has a dark border. The corners and the
edges are usually embellished with geometric designs surrounding a central
diamond or two. Because of its long history many people consider a Ganado
rug as a “classic” Navajo style. Ganado was named for a very important
Navajo leader whom the Spanish called Ganado Mucho, or “Many Cattle.”
